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Both are great options! While it might seem unusual to offer two distinct products, we believe there are two types of bettors out there. So, which one are you?


  • You’re the weekend punter betting for the ‘craic’;
  • You enjoy placing multiples, watching games, and having a good time;
  • You’re looking for an easy way to sift through thousands of matches and find the most exciting value opportunities on the biggest matches.

The ‘Basic Betting Analysis’ is perfect for you! 🔥

BETTING FOR PROFIT 🤑

  • You’re a disciplined bettor, seeking edge and value;
  • Your focus is on calculated tips and finding opportunities with positive value;
  • You have a spreadsheet tracking your bets and profitability over time;
  • Your goal? Consistently making a profit.

The ‘Premium Betting Analysis’ is designed for you! 📈


The website is so full of information, and saves so much time in looking where to bet each weekend

Our basic analysis sifts through 000s of matches in sports, leagues and countries around the world to find value.

It tells you what odds you should be looking for on each match – using our unique ‘Value Threshold’ concept. It then gives an assessment of whether the odds available are good or not using a simple colour coding system.

This service is not about guaranteeing success but empowering you to make smarter, more informed betting decisions. By analysing countless matches globally for value, it helps you focus your attention on the most promising opportunities, saving you time and effort.

Think of it as your expert assistant, giving you a head start while leaving the final call to your judgement. Learn more about Value Betting or pick your sport and check out the basic analysis with a month’s free trial below!

“The interface is great and showing the value threshold is extremely useful in decision making”

Our premium service builds on our Value Betting and takes all the decision making out of your hands.

The Algorithm combines league-specific data and the Kelly Criterion to make tailored recommendations for each match, allowing you to take a smarter, calculated approach to betting, optimising your potential returns while managing your risk effectively.

You are given a specific percentage of your pot to bet on each match which is the optimal stake size for that bet, based on the odds offered and the probability of the outcome occurring.

Learn more about the Kelly Criterion and optimal stake sizes or pick your sport and get a month’s free trial to check out the premium analysis below!

As someone who gambles occasionally on bigger sporting occasions, I have found the analysis a very helpful tool for spotting value.”

Unbelievably … yes!

Take a look at our up-to-the-minute success of our Premium Analysis since the start the 24/25 football season.

Our proven approach isn’t limited to football—we’ve seen similar success in rugby and baseball, and our value-driven betting strategy continues to deliver results across sports worldwide.